Eric Scheiberer - Merchants of Deception (2006), Książki USA
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MERCHANTS
of
DECEPTION
Eric Scheibeler
COPYRIGHT
ALL CONTENT © 2006 Eric N. Scheibeler & merchantsofdeception.com
People’s Perceptions of . . .
Merchants of Deception
“Mr. Scheibeler’s book is a chilling portrayal of the process by which intelligent people
can persist for years in pursuing the Amway dream while making no money. It is all the
more significant because he earned his way to one of the highest distributor levels in the
Company. He understands the subtle methods used to keep distributors reaching for the
brass ring even in the face of dismal earnings and how they are prevented from learning
from each other that many, if not most, are in the same boat.
Scheibeler describes the mental conditioning that diminished his ability to make critical
judgments in the face of overwhelming factual evidence and his guilt about not
attending meetings even after he had decided to leave the company. I learned of similar
experiences from ex-distributors when I interviewed them for the State of Wisconsin’s
Amway litigation in the early 80’s. Such conditioning may explain why the tax returns
(obtained for this litigation) of all active Wisconsin Direct Distributors, the company’s
top 1%, showed an average net income of minus $900. Why did these men and women
persist in earning their way to Direct Distributor status under these economic
circumstances? Eric Scheibeler’s book answers this question for those whose minds are
clear enough to read its pages.”
−
BRUCE A. CRAIG, retired Assistant Attorney General
,
Wisconsin Department of Justice - Office of Consumer Protection
(This statement is my own and not that of the State of Wisconsin)
“They have diamonds, limousines and mansions. Eric Scheibeler has a book. With cash
contributions to politicians they seek to influence regulatory agencies, state laws and
national trade policies. In telling his story, Eric Scheibeler asks for legality, honesty and
full disclosure. They pay ex-presidents of the United States, famous televangelists and
motivation speakers to prop up their image. Eric Scheibeler stands on his own and
speaks for himself. And they have a raucous army of followers, clingers and defenders
who sing and shout their praise. Eric Scheibeler gives voice to millions more who are
silenced by deception, manipulation, fear and shame. With such odds arrayed, Amway
and its related motivational organizations are no match for the thunderous truth of Eric
Scheibeler’s exposé.”
−
ROBERT L. FITZPATRICK
Author of
False Profits: Seeking Financial and Spiritual Deliverance in
Multi-Level Marketing and Pyramid Schemes
i
“Eric Scheibeler’s new book
Merchants of Deception
is a must read! It reveals the inner
workings of one of the largest privately held companies in the world, whose distributor
force has used deceit and mind control techniques to ensnare millions of people around
the world. Cult mind control techniques are not only used in religious groups — they
have entered the world of business — and everyone must become aware of it, or risk the
consequences. Eric Scheibeler has shown in this book how intelligent, educated
mainstream citizens can be seduced and controlled. After his years of committed
leadership with Amway, he experienced most of the characteristic psychological
problems people have after walking away from a cult. As a licensed mental health
counselor, I can say that I am convinced that there is a cult mind control problem with
the Amway Motivational Organization’s system. I have been counseling people with
cult mind control problems for over twenty years, and Eric Scheibeler’s problems fit the
classic profile. I am so pleased to see that he has worked hard on his recovery and that
he is so dedicated to share his experience and knowledge. He is courageous and I
heartily applaud the release of this important new book.”
−
STEVEN HAS SAN, M. ED., LMHC
President, Freedom of Mind Resource Center
(www.freedomofmind.com)
Author of
Releasing the Bonds: Empowering People to Think for
Themselves
and
Combatting Cult Mind Control
“Misconceptions abound about people who join groups — but Amway? Why, this group
is main stream, these are people just like us — wanting a better life, sacrificing family-
time to make just a little more money. From Jonestown to Heaven’s Gate we have
found comfort in believing, ‘Those folks are a bunch of nuts— Thank God I’m not like
them!’
Eric Scheibeler’s chilling portrayal of life inside a professed money making machine
will convince anyone who ever said, ‘That could never happen to me,’ to think again —
It can happen to the best of us.”
−
DEBORAH LAYTON
Author of
Seductive Poison, A Jonestown Survivor’s Story of Life and
Death in the Peoples Temple
“Eric Scheibeler was an Emerald in the Amway business, well on his way to Diamond.
In
Merchants of Deception
, he has drawn a brutally honest picture of high-level
achievement in a large Amway Motivational Organization (AMO). He describes vividly:
∞
the poverty-level lifestyle he lived
as a ‘successful’ Emerald
∞
his gradual descent into mindless loyalty and obedience to the all-powerful upline
ii
∞
the enormous inconsistencies between the promises and the reality
∞
the demands on him and his organization to pour money into the system that was
secretly making their ‘leader’ wealthy beyond the bounds of avarice
∞
his huge financial, spiritual, and relationship losses, and those of the people in his
group
∞
and the nightmare of emerging from the deceptions and mind control.
After working as many as 100 hours or more per week for nearly ten years in his quest
for a lifestyle of freedom to enjoy his family, and achieving a level that fewer than
1/10th of 1% of all distributors ever achieve, Scheibeler’s life began to unravel.
Desperately clinging to the hope that what he wanted to believe about ‘The Business’
and ‘the upline’ was true, in the face of mounting evidence of lies and deceit, Scheibeler
suffered through months where he was nearly catatonic as the internal and external
battles raged. Through the black pall of deep depression, enormous financial losses —
including bankruptcy and imminent home foreclosure — through the demoralizing
realization that the 100+ hours of work per week he had poured into ‘The Business’ had
only served to take him away from what was important to him, and through a serious
death threat, Scheibeler emerges victorious.
Is he wealthy? Not by a long shot. It will take years to overcome the financial and
emotional depredations of the fraud he was lured into. But he has his self-respect, his
sanity, his faith and his family back.
While there have been other books which exposed the AMO’s deceptions and lies, and
discussed the cultic mind-control techniques used to entice prospects and keep them
pouring money into their uplines’ pockets, none has the raw, emotional power of this
personal account of one man’s descent into the AMO hell and back again.”
−
RUTH CARTER
Author of
Amway Motivational Organizations: Behind the Smoke and
Mirrors
“After 4 years of ‘business building’ and not even making 2500 in volume, our family
was breaking apart and we were near bankruptcy when I said I’d had enough. Our
children were suffering while we put their needs on hold until we ‘got free.’ A few
months after I quit the Amway business my wife filed for divorce because I had
suddenly become a ‘dream stealer’ and a ‘loser.’ This book chronicles exactly how the
Amway Motivational Organizations expertly use psychological, emotional and financial
deception to, at all costs, increase their secretive income source. My family and
finances are but one of the many casualties. This book is a gripping, well-documented
white knuckle express to the darkest depths of deception and betrayal.”
−
ASHLEY WILKES, Photographer/Filmmaker
iii
[ Pobierz całość w formacie PDF ]
zanotowane.pl doc.pisz.pl pdf.pisz.pl upanicza.keep.pl
MERCHANTS
of
DECEPTION
Eric Scheibeler
COPYRIGHT
ALL CONTENT © 2006 Eric N. Scheibeler & merchantsofdeception.com
People’s Perceptions of . . .
Merchants of Deception
“Mr. Scheibeler’s book is a chilling portrayal of the process by which intelligent people
can persist for years in pursuing the Amway dream while making no money. It is all the
more significant because he earned his way to one of the highest distributor levels in the
Company. He understands the subtle methods used to keep distributors reaching for the
brass ring even in the face of dismal earnings and how they are prevented from learning
from each other that many, if not most, are in the same boat.
Scheibeler describes the mental conditioning that diminished his ability to make critical
judgments in the face of overwhelming factual evidence and his guilt about not
attending meetings even after he had decided to leave the company. I learned of similar
experiences from ex-distributors when I interviewed them for the State of Wisconsin’s
Amway litigation in the early 80’s. Such conditioning may explain why the tax returns
(obtained for this litigation) of all active Wisconsin Direct Distributors, the company’s
top 1%, showed an average net income of minus $900. Why did these men and women
persist in earning their way to Direct Distributor status under these economic
circumstances? Eric Scheibeler’s book answers this question for those whose minds are
clear enough to read its pages.”
−
BRUCE A. CRAIG, retired Assistant Attorney General
,
Wisconsin Department of Justice - Office of Consumer Protection
(This statement is my own and not that of the State of Wisconsin)
“They have diamonds, limousines and mansions. Eric Scheibeler has a book. With cash
contributions to politicians they seek to influence regulatory agencies, state laws and
national trade policies. In telling his story, Eric Scheibeler asks for legality, honesty and
full disclosure. They pay ex-presidents of the United States, famous televangelists and
motivation speakers to prop up their image. Eric Scheibeler stands on his own and
speaks for himself. And they have a raucous army of followers, clingers and defenders
who sing and shout their praise. Eric Scheibeler gives voice to millions more who are
silenced by deception, manipulation, fear and shame. With such odds arrayed, Amway
and its related motivational organizations are no match for the thunderous truth of Eric
Scheibeler’s exposé.”
−
ROBERT L. FITZPATRICK
Author of
False Profits: Seeking Financial and Spiritual Deliverance in
Multi-Level Marketing and Pyramid Schemes
i
“Eric Scheibeler’s new book
Merchants of Deception
is a must read! It reveals the inner
workings of one of the largest privately held companies in the world, whose distributor
force has used deceit and mind control techniques to ensnare millions of people around
the world. Cult mind control techniques are not only used in religious groups — they
have entered the world of business — and everyone must become aware of it, or risk the
consequences. Eric Scheibeler has shown in this book how intelligent, educated
mainstream citizens can be seduced and controlled. After his years of committed
leadership with Amway, he experienced most of the characteristic psychological
problems people have after walking away from a cult. As a licensed mental health
counselor, I can say that I am convinced that there is a cult mind control problem with
the Amway Motivational Organization’s system. I have been counseling people with
cult mind control problems for over twenty years, and Eric Scheibeler’s problems fit the
classic profile. I am so pleased to see that he has worked hard on his recovery and that
he is so dedicated to share his experience and knowledge. He is courageous and I
heartily applaud the release of this important new book.”
−
STEVEN HAS SAN, M. ED., LMHC
President, Freedom of Mind Resource Center
(www.freedomofmind.com)
Author of
Releasing the Bonds: Empowering People to Think for
Themselves
and
Combatting Cult Mind Control
“Misconceptions abound about people who join groups — but Amway? Why, this group
is main stream, these are people just like us — wanting a better life, sacrificing family-
time to make just a little more money. From Jonestown to Heaven’s Gate we have
found comfort in believing, ‘Those folks are a bunch of nuts— Thank God I’m not like
them!’
Eric Scheibeler’s chilling portrayal of life inside a professed money making machine
will convince anyone who ever said, ‘That could never happen to me,’ to think again —
It can happen to the best of us.”
−
DEBORAH LAYTON
Author of
Seductive Poison, A Jonestown Survivor’s Story of Life and
Death in the Peoples Temple
“Eric Scheibeler was an Emerald in the Amway business, well on his way to Diamond.
In
Merchants of Deception
, he has drawn a brutally honest picture of high-level
achievement in a large Amway Motivational Organization (AMO). He describes vividly:
∞
the poverty-level lifestyle he lived
as a ‘successful’ Emerald
∞
his gradual descent into mindless loyalty and obedience to the all-powerful upline
ii
∞
the enormous inconsistencies between the promises and the reality
∞
the demands on him and his organization to pour money into the system that was
secretly making their ‘leader’ wealthy beyond the bounds of avarice
∞
his huge financial, spiritual, and relationship losses, and those of the people in his
group
∞
and the nightmare of emerging from the deceptions and mind control.
After working as many as 100 hours or more per week for nearly ten years in his quest
for a lifestyle of freedom to enjoy his family, and achieving a level that fewer than
1/10th of 1% of all distributors ever achieve, Scheibeler’s life began to unravel.
Desperately clinging to the hope that what he wanted to believe about ‘The Business’
and ‘the upline’ was true, in the face of mounting evidence of lies and deceit, Scheibeler
suffered through months where he was nearly catatonic as the internal and external
battles raged. Through the black pall of deep depression, enormous financial losses —
including bankruptcy and imminent home foreclosure — through the demoralizing
realization that the 100+ hours of work per week he had poured into ‘The Business’ had
only served to take him away from what was important to him, and through a serious
death threat, Scheibeler emerges victorious.
Is he wealthy? Not by a long shot. It will take years to overcome the financial and
emotional depredations of the fraud he was lured into. But he has his self-respect, his
sanity, his faith and his family back.
While there have been other books which exposed the AMO’s deceptions and lies, and
discussed the cultic mind-control techniques used to entice prospects and keep them
pouring money into their uplines’ pockets, none has the raw, emotional power of this
personal account of one man’s descent into the AMO hell and back again.”
−
RUTH CARTER
Author of
Amway Motivational Organizations: Behind the Smoke and
Mirrors
“After 4 years of ‘business building’ and not even making 2500 in volume, our family
was breaking apart and we were near bankruptcy when I said I’d had enough. Our
children were suffering while we put their needs on hold until we ‘got free.’ A few
months after I quit the Amway business my wife filed for divorce because I had
suddenly become a ‘dream stealer’ and a ‘loser.’ This book chronicles exactly how the
Amway Motivational Organizations expertly use psychological, emotional and financial
deception to, at all costs, increase their secretive income source. My family and
finances are but one of the many casualties. This book is a gripping, well-documented
white knuckle express to the darkest depths of deception and betrayal.”
−
ASHLEY WILKES, Photographer/Filmmaker
iii
[ Pobierz całość w formacie PDF ]